Roku lifts prices for streaming devices, citing memory chip shortage
Seeking Alpha ·
Roku ( ROKU ) has increased prices across its streaming hardware lineup, with some devices seeing price hikes of as much as $50 as the company grapples with the ongoing global memory shortage. The steepest price increases are for the Roku Ultra
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Roku raises streaming device prices due to memory chip shortage, with some devices increasing by $50.
상승 영향
- Semiconductors — The memory chip price hike will create a boost for the Semiconductors sector, leading to increased demand from chip companies.
하락 영향
- Electronics — Roku's price hike may have a negative impact on the Electronics sector, potentially leading to decreased consumer purchasing power.
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